Paid Advertising (PPC)

As a London based PPC management agency we believe that pay-per-click (PPC) advertising across Google Adwords & Social Media platforms can be one of the most effective ways to scale a business due to the lead generation opportunities & tight ROI tracking that PPC campaigns provide.

Generating website traffic via an effective PPC campaign is instant & trackable. Highly optimised paid targeting generates traffic from customers with purchasing intent as they are actively searching for your product or service. As the name pay-per-click suggests, a business will only pay for customers that interact with their advertisement, decreasing wasted budgets on un-trackable traditional advertising campaigns.

Ms Digitals PPC team are experts in converting relevant traffic into leads & ultimately revenue.

Google Adwords is one of the most effective & trackable PPC channels available. There are over 3.5 billion searches per day on the Google network with customers looking for answers to questions, solutions to problems & products/ services to purchase. MS digital starts all PPC campaigns with deep competitor insights & market research, driving revenue via customers that already have purchasing intent. Maximising your PPC budget is a priority, who not to target is as important as who you target.